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Amazon and Nike took the top two spots among brands winning over American households with teenagers.
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28.9.26
Key advertising trends from the 2026 HarrisX Super Bowl Ad Ranking
12.2.26
HarrisX partnered with e.l.f. Beauty to unite the campaign's bold creative vision with a data-driven strategy.
9.2.26
This year's Super Bowl halftime show featuring Bad Bunny has stirred up a number of debates and the American public has weighted in.
7.2.26
The Faith & Media Initiative (FAMI) unveiled findings from its 2026 Faith & Entertainment Index, a research project conducted by HarrisX.
28.1.26
30.7.26
1.7.26
29.6.26
11.6.26
Trump's approval rating is 14 points higher than Biden's as voters prioritize inflation and immigration. Democratic Party approval plummets.
CEOs and Board Directors View News Media as Powerful Advertising Tool to Influence Key Stakeholders and Say Brand Safety is Overapplied
Americans View Tech Sector and A.I. as Major Economic Drivers and Support the Industry Working with the Incoming Trump Administration
New HarrisX/Ragan data reveals corporations and comms leaders are deeply embracing AI, as well as DEI and ESG.
U.S. entertainment and media decision makers are most likely to implement generative AI versus other AI technologies
Trump approval rating at 54% as voters hope he will address top issue of inflation
