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Amazon and Nike took the top two spots among brands winning over American households with teenagers.
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28.9.26
Key advertising trends from the 2026 HarrisX Super Bowl Ad Ranking
12.2.26
HarrisX partnered with e.l.f. Beauty to unite the campaign's bold creative vision with a data-driven strategy.
9.2.26
This year's Super Bowl halftime show featuring Bad Bunny has stirred up a number of debates and the American public has weighted in.
7.2.26
The Faith & Media Initiative (FAMI) unveiled findings from its 2026 Faith & Entertainment Index, a research project conducted by HarrisX.
28.1.26
30.7.26
1.7.26
29.6.26
11.6.26
If Trump wins the nomination, voters favor the Florida governor as his running mate
Viewers in the U.S. and across the globe want to see more accurate and diverse portrayals of faith and religion in television and movies.
80% of global audiences say it is important for the entertainment industry to improve their portrayals of faith and make them more accurate
HarrisX announces the expansion of its Washington D.C. office, positioning itself for further growth during the 2024 election.
More Republicans see Trump as a ‘person of faith’ than as ‘religious’
Half of young Americans support Hamas over Israel. A majority think Israel should “be ended and given to Hamas and the Palestinians.”