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Key advertising trends from the 2026 HarrisX Super Bowl Ad Ranking
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12.2.26
If the plan for Netflix’s ad tier was to follow a “crawl, walk, run” progression, the business now seems to be walking at a healthy clip.
29.4.24
A new poll says most people think pandemic is ongoing, but some groups worry more than others
9.4.24
A new poll by HarrisX, exclusive to IndieWire, found that 34 percent of U.S. adults prefer to watch movies in theaters
14.3.24
Viewers in the U.S. and across the globe want to see more accurate and diverse portrayals of faith and religion in television and movies.
13.2.24
16.10.25
10.10.25
18.9.25
28.7.25
HarrisX partnered with e.l.f. Beauty to unite the campaign's bold creative vision with a data-driven strategy.
Only China, Russia and Hamas get lower favorability ratings than the Immigration and Customs Enforcement, a new Harvard/Harris poll reveals.
This year's Super Bowl halftime show featuring Bad Bunny has stirred up a number of debates and the American public has weighted in.
Democrats have expanded their lead in the generic congressional ballot to 52%-48%, a Harvard CAPS / Harris Poll taken Jan. 28 and 29 found.
A January survey from Harvard/HarrisX found that a slight majority of voters believe that former President Biden was more effective
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