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Key advertising trends from the 2026 HarrisX Super Bowl Ad Ranking
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12.2.26
On "Forbes Newsroom," HarrisX Founder and CEO Dritan Nesho discussed a new HarrisX poll revealing attitudes about Super Bowl LIX.
7.2.25
Super Bowl viewership is likely to exceed 200 million once again, with a majority of NFL fans cheering for the Philadelphia Eagles
U.S. entertainment and media decision makers are most likely to implement generative AI versus other AI technologies
2.12.24
Cost of treatment is causing millions of women to skip breast cancer screening
4.10.24
23.1.26
16.12.25
16.11.25
14.11.25
A new poll by HarrisX, exclusive to IndieWire, found that 34 percent of U.S. adults prefer to watch movies in theaters
HarrisX poll shows voters are comfortable with their party leaders’ personal values
Consumers in the U.S. struggle to distinguish videos recorded by humans from those generated by OpenAI’s text-to-video tool Sora
Kamala Harris, Michelle Obama, Gavin Newsom and others were on the list. Here’s who Americans picked as their top choices
If Trump wins the nomination, voters favor the Florida governor as his running mate
Viewers in the U.S. and across the globe want to see more accurate and diverse portrayals of faith and religion in television and movies.
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