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Amazon and Nike took the top two spots among brands winning over American households with teenagers.
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28.9.26
Corporate and social responsibility ads emerge as clear winners, clinching six of the top eight places
18.2.25
On "Forbes Newsroom," HarrisX Founder and CEO Dritan Nesho discussed a new HarrisX poll revealing attitudes about Super Bowl LIX.
7.2.25
Super Bowl viewership is likely to exceed 200 million once again, with a majority of NFL fans cheering for the Philadelphia Eagles
U.S. entertainment and media decision makers are most likely to implement generative AI versus other AI technologies
2.12.24
30.7.26
1.7.26
29.6.26
11.6.26
Perceptions on Social Security Insolvency: Understanding public sentiment surrounding important issues, Social Security and national debt
The inaugural "Global Faith and Media Index," a partnership between The Radiant Foundation and HarrisX
Thirty-nine years ago, David Ogilvy highlighted a number of issues he had with research.
Research is vital to innovation. But our obsession with speed is limiting how much value we can bring to one of business’ 2 basic functions
We are extremely proud to say that Northstar UK have won two coveted awards at this year's MRS Awards
The Market Research Society (MRS) has published its second tranche of Research Heroes