Meet AskTheo, your AI data assistant.

Use our advanced AI platform to query, analyze, and visualize your most complex datasets, and access our proprietary HarrisX research.

AskTheo turns raw information into actionable insights, helping your business make better decisions.

What if there was one tool that could…

Analyze any data set instantly and provide accurate answers
Visualize findings in customizable formats with easy exports
Upload and process data from just an email in any format
Contextualize your data by also accessing external findings
Speak back to answer your direct voice prompts
Learn from your team’s use while maintaining data privacy
Generate formatted reports with citations and charts
Let you choose which AI engine powers your queries

Let's Transform the Way You Work with Data

1

Handle Any Dataset:

No matter the format or complexity, Theo seamlessly works with your data.

2

Learns and Adapts:

Becomes smarter and more tailored the more you use it.

3

Track Your Queries:

Revisit, pin, and build on past queries effortlessly.

4

Data Visualisation:

Theo generates insightful, interactive charts to make your data easier to understand.

5

Excel Export

Export your insights directly into Excel for offline work or reporting.

6

Fasttrack to master:

Get up and running to understand complex datasets in a fraction of the time.

Ask Theo is a complete Research Team

Meet AskTheo's Personas

Operations &
Programming

Research
Analyst

Data
Scientist

Campaign 
Agent

Strategy
Room

Ops & Programming
Research Analyst
Data Scientist
Campaign Agent
Strategy Room

Operations & Programming

  • Questionnaire  Writing
  • Survey Flow Suggestion
  • Choose Fielding Audiences
  • Sorting, Labeling, & Programming Media Assets
  • Estimate Survey Costs
“I need a QNR for monadic testing these creative concepts”

“Can you cut down this survey so that the LOI is under 15 minutes?”

”What would be the best way to compare results across regions with different carriers?”

Research Analyst

  • Build Publishable Reports
  • Visualize Data in Charts
  • Generate PowerPoint Decks
  • Consult & Cite External Sources for Context
  • Suggest Further Inquiries
“Generate a report on consumer performance across all tested brand metrics”

“Visualize a trended report for this variable from Q2 2023 to now”

”What are some other findings among low-income groups?”

Data Scientist

  • Customize Weighting
  • Suggest Advanced Analytics
  • Instant Stat Testing for Legally Backed Claims
  • Segmentation
  • Full SQL Script
“How many more waves of data would make this a usable claim?”

“Reweight the data against regional census data instead of national”

”Can you distinguish any segments from this last survey?”

Campaign Agent

  • Build Campaign Strategies
  • Generate Messaging Frameworks
  • Analyze Public Opinion
  • Optimize Audience Targeting
  • Track Sentiment Shifts
“How do these responses compare to sentiment on social media platforms like X?”

“Create a message house that would cater to female voters in swing states.”

”Which audiences are the least satisfied and what opportunities are there to help win them over?”

Strategy Room

  • Simulate Multi-Agent Discussions
  • Compare AI Perspectives
  • Stress-Test Ideas & Decisions
  • Combine Data & AI Reasoning
  • Evaluate Strategic Decisions
“Provide a set of counterpoint arguments that might come up against this regional expansion.”

“Identify markets where our newest product might be most successful based on Q4 data.”

”What are the potential risks of discontinuing this special wireless bundle promotion?”

Let's Transform the Way You Work with Data

Instant Data Analysis

Query any dataset in plain language. Get weighted tables, charts, and summaries in seconds.

SQL Transparency

Every answer shows the SQL query that generated it—fully editable by your data team.

One-Click Reports

Generate publication-ready PowerPoint decks directly from data, complete with charts and narrative.

World Mode

Augment your proprietary data with real-time web search to contextualize findings against external sources.

Voice Mode

Speak your questions and receive spoken answers. Supports multiple voice options and languages.

Flexible Data Ingestion

Upload CSV or SPSS files, or send data directly via email. Begin querying immediately.

Data Protection Guaranteed

Enterprise-Ready Security & Integration

Role-Based Access Controls

Dataset and feature permissions managed at user, group, and org level.

Private & Org Chat Isolation

Queries flagged as Private arevisible to you only. Org history is shared within your tenant.

Unified Credentials

Single login across AskTheo, Dashboards, and Ad Claims AI in the HarrisX suite.

Deployable on Your Data

Upload proprietary CSV/SPSS datasets or license any of HarrisX's 110+ curated studies.

Platform Integrations

Exports to

Excel, PowerPoint, PowerBI

AI Models

GPT, Claude, Grok, Gemini

Data Formats

CSV, SPSS (.sav), PDF, DOCX

Accessible by

Web, Mobile, Tablet

Authorization

Role + Group-based SSO

API

Unified HarrisX Product Suite

Explore firsthand what AskTheo can do:

Test different demographic cuts, look closer into specific carriers, and explore year-over-year trends with HarrisX's proprietary AI research companion tool.

Asktheo Demo

Analyze
Visualize
Strategize
Contextualize

A Premiere Tool With the HarrisX-Factor.

AskTheo is not just a generic AI chatbot retrofitted for research—it's a research-first platform built from the ground up.

CapabilityGeneric Al ToolsTraditional BI
Natural language data queryPartially
Built-in margin of error & weightingPartially
SQL Transparency + EditabilityVaries
1-Click PowerPoint Generation
Learns from your team's use
Voice modeSome
Proprietary research datasets
World Mode web contextualizationVaries

Pricing & Access that makes sense for your organization

Flexible Plans

Individual Researcher

  • Questionnaire  Writing
  • Survey Flow Suggestion
  • Choose Fielding Audiences
  • Sorting, Labeling, & Programming Media Assets
  • Estimate Survey Costs

Team Access

  • Questionnaire  Writing
  • Survey Flow Suggestion
  • Choose Fielding Audiences
  • Sorting, Labeling, & Programming Media Assets
  • Estimate Survey Costs

Schedule Your Free Demo Today

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