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Key advertising trends from the 2026 HarrisX Super Bowl Ad Ranking
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12.2.26
HarrisX partnered with e.l.f. Beauty to unite the campaign's bold creative vision with a data-driven strategy.
9.2.26
This year's Super Bowl halftime show featuring Bad Bunny has stirred up a number of debates and the American public has weighted in.
7.2.26
HarrisX showed more than 100 faith-related scenes to more than 12,000 people. Here’s what viewers said about how they want to see faith.
23.1.26
The online survey, conducted by HarrisX from Nov. 29 to Dec. 1, included 2,009 U.S. adults ages 40 to 60.
16.12.25
16.10.25
10.10.25
18.9.25
28.7.25
Corporate and social responsibility ads emerge as clear winners, clinching six of the top eight places
On "Forbes Newsroom," HarrisX Founder and CEO Dritan Nesho discussed a new HarrisX poll revealing attitudes about Super Bowl LIX.
Super Bowl viewership is likely to exceed 200 million once again, with a majority of NFL fans cheering for the Philadelphia Eagles
Trump's approval rating is 14 points higher than Biden's as voters prioritize inflation and immigration. Democratic Party approval plummets.
CEOs and Board Directors View News Media as Powerful Advertising Tool to Influence Key Stakeholders and Say Brand Safety is Overapplied
Americans View Tech Sector and A.I. as Major Economic Drivers and Support the Industry Working with the Incoming Trump Administration