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Last year, research from Stagwell agency HarrisX found that it is brand-safe to advertise adjacent to news content, regardless of topic.
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25.3.25
Thirty-nine years ago, David Ogilvy highlighted a number of issues he had with research.
1.4.22
Research is vital to innovation. But our obsession with speed is limiting how much value we can bring to one of business’ 2 basic functions
23.3.22
We are extremely proud to say that Northstar UK have won two coveted awards at this year's MRS Awards
10.12.21
The Market Research Society (MRS) has published its second tranche of Research Heroes
9.11.21
31.10.24
Harvard-HarrisX Poll included in NYT Presidential Approval Tracker
April Harvard CAPS / Harris Poll: Overall Trump Job Approval Remains Net Positive With 48% Approving, 46% Disapproving
President Donald Trump is facing a sharp decline in approval ratings following the announcement of new tariffs that rattled markets.
Forbes: TARIFF POLL- Survey Reveals How Voters Feel About Trump Tariffs—& Perhaps Partly Why He Issued Pause
Americans Expect Auto Prices to Jump Nearly 15%, Dampening Buyer Interest, New HarrisX-Allison Worldwide Poll Finds
Americans Now Split on Trump’s Tariffs as Most Expect Higher Prices and a Short-Term Recession, New HarrisX Poll Shows