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Amazon and Nike took the top two spots among brands winning over American households with teenagers.
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28.9.26
HarrisX Founder and CEO Dritan Nesho joins Asking for a Trend to break down new research from HarrisX-Allison Worldwide's Gen Alpha Study
31.8.26
New research shows how Gen Alpha teens and their parents - each uniquely influence brand performance across American households
25.8.26
Research from HarrisX and Allison Worldwide found moms have greater influence over their kids’ brand preferences than dads
18.8.26
The Travel Happiness Index, Booking.com’s inaugural research index, draws on insights from 10,000 travelers across 10 APAC markets
30.7.26
26.10.23
17.4.23
13.4.23
13.2.23
Harvard/HarrisX poll: Former VP Kamala Harris holds a significant lead in the race for the Democratic nomination
Overwhelming number of voters back key Trump policies — including deportation of criminals and girl-sport rules: New Harvard/HarrisX poll
Panelist Mark Penn discusses Americans’ views of the U.S. economy amid the Iran war, citing the new Harvard CAPS/HarrisX Poll
Kamala Harris has risen to 50% support among Democrats in a new Harvard/Harris poll for the 2028 presidential primary, up from 41% in March.
Donald Trump approval rating among suburban voters has improved to its strongest level in six months, according to new polling from HarrisX
We just premiered CAPITAL INTEL, a first of its kind partnership between 2WAY and HarrisX, and Pollster Mark Penn presented the findings