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Amazon and Nike took the top two spots among brands winning over American households with teenagers.
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28.9.26
HarrisX Founder and CEO Dritan Nesho joins Asking for a Trend to break down new research from HarrisX-Allison Worldwide's Gen Alpha Study
31.8.26
New research shows how Gen Alpha teens and their parents - each uniquely influence brand performance across American households
25.8.26
Research from HarrisX and Allison Worldwide found moms have greater influence over their kids’ brand preferences than dads
18.8.26
The Travel Happiness Index, Booking.com’s inaugural research index, draws on insights from 10,000 travelers across 10 APAC markets
30.7.26
14.11.25
21.10.25
16.10.25
10.10.25
A national Deseret News/HarrisX poll shows even though they think the former president will win, Republicans haven’t ruled out other picks.
Haley was the top choice among GOP voters, but Gov. Ron DeSantis and others also received support, a new Deseret News/HarrisX poll shows
See the full findings of our Blockchain Association partnered study surrounding the crypto-voter and their outlook going into 2024.
About 68% of millennials surveyed by the analytics firm said they have an ad-supported streaming subscription – more than other generations
How a Black colloquialism became a conservative byword
Sen. Mitt Romney tops the list for independents, while more Democrats say President Biden is a man of faith