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Last year, research from Stagwell agency HarrisX found that it is brand-safe to advertise adjacent to news content, regardless of topic.
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25.3.25
On "Forbes Newsroom," Allison Brady, VP at HarrisX, discussed a new Laurel Reed 2025 survey probing how women are managing their money
18.3.25
CEOs and Board Directors View News Media as Powerful Advertising Tool to Influence Key Stakeholders and Say Brand Safety is Overapplied
17.1.25
The government said voting had been "completely peaceful" in almost all polling stations
1.11.24
Georgia's opposition leader calls for large scale demonstrations as HarrisX polling shows "impossible" official election results
31.10.24
9.11.21
Thirty-nine years ago, David Ogilvy highlighted a number of issues he had with research.
Research is vital to innovation. But our obsession with speed is limiting how much value we can bring to one of business’ 2 basic functions
We are extremely proud to say that Northstar UK have won two coveted awards at this year's MRS Awards
The Market Research Society (MRS) has published its second tranche of Research Heroes
Internal White House memo highlights favorable HarrisX polling to rally Democratic support for infrastructure legislation.
The president said on Fox News that he had to remember those words as part of a test that he said demonstrated his mental acuity.
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