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Last year, research from Stagwell agency HarrisX found that it is brand-safe to advertise adjacent to news content, regardless of topic.
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25.3.25
On "Forbes Newsroom," Allison Brady, VP at HarrisX, discussed a new Laurel Reed 2025 survey probing how women are managing their money
18.3.25
CEOs and Board Directors View News Media as Powerful Advertising Tool to Influence Key Stakeholders and Say Brand Safety is Overapplied
17.1.25
The government said voting had been "completely peaceful" in almost all polling stations
1.11.24
Georgia's opposition leader calls for large scale demonstrations as HarrisX polling shows "impossible" official election results
31.10.24
1.4.22
23.3.22
10.12.21
As the ever-shifting SVOD business continues to evolve, one key challenge is how to handle subscription plans that no longer exist.
If the plan for Netflix’s ad tier was to follow a “crawl, walk, run” progression, the business now seems to be walking at a healthy clip.
An overwhelming majority of Americans support Israel in its war against Hamas over the militant group running the Gaza Strip, according to a
An average of recent surveys, including the Times/Siena poll, finds President Biden inching closer to Donald Trump.
A new poll shows most consider vaccines safe, but fewer than half of Republicans think so
A new poll says most people think pandemic is ongoing, but some groups worry more than others
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