Name calling: New poll shows which political labels help, and which ones hurt

By Suzanne Bates

If you want to get elected, don’t let anyone call you “woke.”

The list of labels voters don’t like is long — including “MAGA” and “election denier” — so political name-callers have a lot to choose from.

On the other hand, you might welcome the labels “moderate,” “independent,” or — somewhat surprisingly — “conservative.”

According to a new national poll conducted by HarrisX for Deseret News, if a candidate is labeled “woke,” voters are less likely to support her or him. These results run contrary to a recent national debate over the word “woke,” after a USA TODAY/Ipsos poll found people favored a more positive definition of the word, leaving many saying Republican use of the term is backfiring.

“The GOP blew it by calling everything woke,” a recent Daily Beast headline read. The USA TODAY headline read, “A GOP war on ‘woke’? Most Americans view the term as a positive ... .”

But while people may favor a more positive definition of the term woke, it appears to be a net negative in the voting booth.

Read the full article at deseret.com

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